Cardboard furniture for events. The Art Madrid experience
Corporeal letters, chairs and tables intervened by artists
Credits
Client
Art Space Madrid SL
Project
Furniture production and corporeal lettering for artistic intervention
Design and production
Cartonlab
Images
Art Madrid
Design on cardboard surrounded by contemporary art
The Art Madrid Contemporary Art Fair brings together many renowned national and international artists at the Galería de Cristal-Centro Cibeles in Madrid every year. During two editions we had a space there to show the most chameleonic side of our designs. A good opportunity to locate our cardboard furniture for events in a very special context, surrounded by a lot of artistic proposals.


Cardboard furniture turned into artistic pieces
Our first intervention in Art Madrid consisted of furnishing the rest area with cardboard. We placed chairs, benches, coffee tables and large decorative trees. We used corrugated cardboard of different thicknesses with a kraft finish. The furniture, assembled by the organization, was used as a rest area and for different talks.
Subsequently, all the pieces were intervened in a live art workshop by the artists Miguel Torrus, Rebeca Khamlichi and Antonio Mayrest. For this, different products from the Liquitex brand were used, in charge of organizing this activity and donating the pieces to the Garrigou Foundation, dedicated to offering training to children and young people with different abilities.
For our second visit to the fair, we also used furniture, in this case in the Faceta style, which again brought a sustainable character to the rest areas and many of them also ended up being intervened by artists.
Corporeal letters intervened by art students
We produced three 1.80 m corporeal letters forming the word ART. They were made in 7 mm thick BC corrugated cardboard with a kraft finish to be artistically intervened. It was during the day before the opening of the fair when both the corporeal letters and the pieces of cardboard furniture came to life and served as a canvas for the artistic expression of Liquitex and the students of the Graduate Degree in Graphic Design at IED Madrid: Irene Sempere , Gabriel García, Noa Rodríguez, Andrea Polo, Lucas Criado and Sharleen Carstensen. Finally, the pieces were located in the rest area of the Art Madrid event.

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